Radio / Television News

Smart TVs driving adoption of TV apps, says In-Stat

WHILE APPLICATIONS FOR smart phones and tablets are now widely embraced, the advent of 'smart TVs' has resulted in consumers adopting on-line TV applications that are integrated into their connected television sets.According to a new research survey by In-Stat, shipments of connected TVs with integrated TV applications will grow by an average 36% over the next five years, and over 60% of these connected households will use a TV app at least once per week.“As expected, Netflix and YouTube currently dominate the TV application space”, said research director Keith Nissen, in a news release. “But as Netflix competitors become more numerous...