Radio / Television News

SiriusXM launches Music Town, bringing live concert experience to four Canadian towns


TORONTO – SiriusXM Canada today announced the launch of SiriusXM Music Town, which will bring a live concert experience to four Canadian towns.

The concerts will feature big Canadian acts – Arkells, Dallas Smith, Walk off the Earth or 2Frères.

Which Canadian towns Music Town will hit is still undecided. SiriusXM is asking for nominations from now until June 12, 2022. (You can nominate your town here.)

“On June 21, 16 finalists will be announced across four regions – Western Canada, Ontario, Quebec and Eastern Canada, and voting and rallying will begin! Canadians will cast their votes for their top town in each region and finalists can increase their odds of winning by taking to social to earn rally points towards the ultimate prize,” a press release explains.

One winner from each region will be announced on July 14.

“SiriusXM Music Town will bring a world-class live concert experience, featuring some of Canada’s top artists, to towns that typically don’t make the concert tour,” said Paul Cunningham, senior vice-president, sales and marketing at SiriusXM Canada, in the release.

“The power of live music is human connection and the joy of a shared, mind-blowing experience. That’s why we’re so excited to share this experience with communities across Canada through Music Town.”

“After travelling across Canada, I’ve found that just about every town has a unique connection to music – whether it’s an artist that hails from that town, a killer local music scene, or a song that memorializes their hometown,” said Dallas Smith.

“Growing up in a smaller community like Langley, my favourite bands never stopped in my town. That’s why I’m so excited to partner with SiriusXM Canada on Music Town and bring these communities a stellar show.”

Music Town is part of SiriusXM Canada’s strategic partnership with Live Nations Canada.

For more, please click here.