TORONTO — SiriusXM announced today the launch of a new Freakonomics Radio Network digital streaming channel dedicated to the popular podcast Freakonomics Radio.
“For over a decade, Freakonomics Radio has delivered storytelling and reporting that is both rigorous and entertaining. Hosted by Stephen J. Dubner, the show takes a curious-minded, data-driven approach to exploring real-world behaviour and uncovering ‘the hidden side of everything,’” reads a press release.
This is the first SiriusXM channel dedicated to a podcast.
For the new channel, the team behind the podcast “will curate and present episodes from its deep archive, along with selections from other popular shows on the Freakonomics Radio Network, including No Stupid Questions, People I (Mostly) Admire, Freakonomics, M.D., and new programs to be launched later this year,” the release says.
“SiriusXM’s Freakonomics Radio Network channel is the only place where listeners can tune in 24/7 to hear not only the latest episodes of Freakonomics Radio, but also a selection of provocative classics from the show’s 500-episode archive, like ‘Abortion and Crime, Revisited,’ ‘The Economics of Sleep,’ and ‘The Stupidest Thing You Can Do with Your Money.’”
“The SiriusXM audience is amazingly large and diverse, and we can’t wait to get our stuff in their ears,” Dubner said in the press release.
“It’s exciting to be able to take a show as groundbreaking and successful as Freakonomics Radio and give listeners, new and old, an entirely unique way to experience it,” said Scott Greenstein, SiriusXM’s president and chief content officer.
“We can’t think of a better partner to launch this first-of-its-kind digital channel with than Stephen and his team.”
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Image provided by SiriusXM.
