
TORONTO — SiriusXM Canada announced today a new multi-year agreement with Ford Motor Company of Canada which extends their relationship through the 2025 calendar year.
As part of the deal, SiriusXM’s next-generation in-car audio entertainment platform, 360L, will be included in Ford vehicles equipped with Ford’s all-new SYNC 4 communications and entertainment system. SiriusXM with 360L combines satellite and streaming content delivery in a single in-vehicle entertainment experience.
With the purchase or lease of any new Ford vehicle, customers will receive a complimentary three-month SiriusXM All Access trial subscription, which includes access to SiriusXM outside their vehicles on the SiriusXM app and on connected devices and speakers in their homes, says the company’s press release.
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