Radio / Television News

SiriusXM and Audio Up partner on original scripted podcasts


TORONTO — SiriusXM Canada announced today a new creative programming and strategic agreement between SiriusXM Radio and Audio Up, a Los Angeles-based podcast and audio entertainment production house. Under the agreement, Audio Up will create new original scripted podcasts for SiriusXM and its audio platforms, including the SXM App and Stitcher, “while also collaborating with SiriusXM to develop new audio entertainment concepts and forge new promotional and distribution synergies across SiriusXM properties, furthering SiriusXM’s place as a leader in podcast hosting, production, distribution, analytics, and monetization,” reads a press release. The agreement will give SiriusXM “an exclusive ‘first-look’ co-production option...