NEW YORK – Chrysler-driving Americans will be able to tool around with live TV in their vehicles, thanks to an agreement announced today between the carmaker and Sirius Satellite Radio.
And, they’ll be able to drive their TV right across the border, if they wish to visit Canada. No word on whether border guards will be alerted to this possible influx of more unlicensed U.S. TV programming.
Chrysler Group will be the first and only auto manufacturer to offer Sirius Backseat TV in its 2008 model-year vehicle lineup. Whether driving cross-country or cross-town, families will be able to access Sirius Backseat TV’s television entertainment and family TV fare through a simple, easy-to-operate video service. Three channels of children’s TV will be available.
The service offers TV programming from Nickelodeon, Disney Channel and Cartoon Network and will be available in select 2008 model Chrysler, Jeep and Dodge vehicles.
No word on whether Sirius Canada intends to expand in this way, although they’d certainly require a license amendment.
Sirius Backseat TV operates via an in-vehicle satellite video receiver and two small roof-mounted antennas. Programming is displayed on the vehicle’s second- and/or third-row video screens, and channel name, program title and rating will be broadcast and displayed on the screen(s). For added flexibility, rear-seat passengers can enjoy Sirius Backseat TV while front- seat occupants listen to SIRIUS Satellite Radio. The system can be operated from either the rear-seat entertainment unit or the radio head unit. In addition, when the vehicle is in Park, programming can be displayed on the MyGIG screen for front-seat viewing.
Sirius Backseat TV is available for US$470 — which includes the first year of service — when packaged with Chrysler Group’s Rear Seat Entertainment System and Sirius Satellite Radio. After the first year, the service will be available for US$7 per month when packaged with Sirius Satellite Radio (US$12.95 per month). The TV option will only be available to Sirius Satellite Radio subscribers.
