Shaw Premium Audience Network adds 10 new partner sites via CBS Interactive

TORONTO – Shaw Media has expanded its partnership for Canadian digital sales with CBS Interactive by adding a number of new websites, including CBSNews.com and CBSSports.com, to the Shaw Premium Audience Network (S.P.A.N.). The other new sites include CNET; CHOW.com; GameSpot.com; MaxPreps.com; Metacritic.com; TechRepublic.com; ZDNet.com and UrbanBaby. Since its launch last May, Shaw Media says that S.P.A.N. has more than quadrupled its online reach and now offers advertisers access to more than ten million total unique visitors per month, particularly highly captive male audiences. "S.P.A.N. is a powerful tool for cross-platform message delivery, providing advertisers with the most desired audiences...