Shaw kicks CFL partnership in to high gear

CALGARY – Shaw Communications has launched a number of new programs designed to bring sports fans even closer to their favourite Canadian Football League teams and players.The initiatives include:- Team Shaw: a weekly player spotlight program that gives fans greater access to their favourite CFL stars. Calgary Stampeders' quarterback and reigning Grey Cup MVP Bo Levi Mitchell (pictured) has been named the first member;- ShawRoadtotheGreyCup.ca: a digital hub that will serve as a central point for CFL content, plus permit fans to contribute and share their own content; and- Shaw CFL Top Performers Program: a weekly and monthly player achievement program recognizing...