CALGARY — Shaw Communications is asking Canadians to help support more than 200 Alberta youth-based charities connected to the Shaw Charity Classic golf tournament and its charitable giving program, Shaw Birdies for Kids. The tournament had to be cancelled this summer due to the Covid-19 pandemic.
Canadians can text KIDS to 30333 to donate $10 to the Shaw Charity Classic Foundation between now and August 30, with all funds raised going toward the children’s charities across Alberta that benefit from the PGA Tour Champions event in Calgary. Donors are encouraged to use the #ChipinforKids hashtag to share their donation on social media and help raise awareness for the charities.
Donors can direct their contribution to their choice of the tournament’s charities by texting that charity’s unique code. More information, including a full list of participating charities and their text-to-donate codes, can be found at shaw.ca/scc.
Shaw will match every donation made, up to a total of $150,000. In addition, donations made directly to Shaw Birdies for Kids-participating charities will be matched again by the Shaw Charity Classic, up to an additional 50% of the Shaw-matched donation. This means an individual donation of $10 can grow into a donation of $30 to participating charities, says the news release.
“While we will have to wait until next year to bring back our heroes of the PGA Tour Champions, we are inviting everyone to join us in supporting the great work these charities are doing to make our communities and neighbourhoods better. With your help, the Shaw Charity Classic will continue its tradition of making a strong, positive impact on Alberta’s kids and families,” said Brad Shaw, executive chair and CEO of Shaw Communications, in the release.
In June, Shaw Communications announced a $1 million donation to support Alberta’s youth who depend on funds raised from the Shaw Charity Classic. Since its inception, the Shaw Charity Classic has raised more than $48 million to support more than 213 Alberta children and youth-based charities.
