Shareholders approve comScore-Rentrak merger

RESTON, VA and PORTLAND, OR - Measurement companies Rentrak and comScore announced Thursday that their respective shareholders have voted to approve the planned $779 million merger.comScore is a media measurement and analytics company that provides marketing data and analytics to help media buyers and sellers understand and make decisions based on how consumers use media such as TV, video, mobile and desktop. Rentrak provides transactional media measurement and analytical services, such as the actual viewing behavior of movies and TV everywhere, to the entertainment and media industries.The transaction is expected to close by the end of business on January 29.www.comScore.comwww.rentrak.com