TORONTO – Most broadcasters have come to accept and embrace the Internet as a viewing platform. But how are these changes impacting today’s broadcast executives? What do they need to know in order to create a plausible roadmap for the future? A half-day seminar on Feb. 6 by Media Business Institute and Stratemedia Enterprises will examine technological advancements in the media industry through the lens of past and present disruptive technologies.
“Shining Through The Cloud: Using Disruptive Technologies to Your Advantage” will be led by Don Gaudet, founder and President of Stratemedia Enterprises Inc., and a media consultant specializing in television programming, regulatory affairs, station management, and program distribution.
Some of the topics will include: OTT Services – impact and opportunities. Currently un-regulated in Canada, Over-The-Top services are becoming new aggregators and distributors of content. Content Delivery – IP and cloud technology, the same delivery method of streaming video services is available to broadcasters and production facilities to reduce operating costs significantly. Social Media tools such as Facebook, Twitter, Blogs, have changed the way marketing is done.
The seminar will be held at the Centre for Social Innovation in Toronto, 215 Spadina Avenue, Innovation Lab, 4th Floor from 9:30 a.m. – 1:30 p.m. Registration is $149 and you can contact Patricia Scarlett at scarlett@mediabusinessinstitute.com or call (416) 496-0791 for more information.
