TORONTO – Despite the prevalence of online shopping, the in-store experience and sales representative interaction are still the key drivers of an outstanding wireless purchase experience, according to a new J.D. Power report.
The 2015 Canadian Wireless Purchase Experience Study examined wireless carriers’ performance across sales-related activities in-store, over the phone and online. Satisfaction is measured in six factors: store representative; online purchase; phone purchase; facility; offerings and promotions; and cost of service. Overall wireless purchase experience satisfaction is 752 on a 1,000-point scale.
An outstanding in-store experience is one in which sales representatives display knowledge, professionalism and genuine concern for…
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THIS MONTH’S CRTC DECISION TO regulate wholesale wireless roaming rates is just the latest in a long line of seminal processes and decisions which have come under the tenure of chairman Jean-Pierre Blais.
Just about 60% the way through his five-year term, Blais has had to digest major developments in the industry, technology, and political environment—which is pushing for more competition and consumer rights – while dealing with an often-cranky TV and telecom executives trying to steer their ships through the same choppy waters.
Here are many of the key CRTC developments since Blais, a lawyer and lifelong bureaucrat, was named the…
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TORONTO – Telus is offering new travel passes for customers travelling far and wide this summer plus has revised its passes for some of Europe’s most travelled countries.
The company revealed new international travel passes for East Asia, India, Australia and New Zealand on Wednesday that range from $30 for a text only package to $150 for 150 minutes, 300 texts and 700 MB.
It also tweaked its passes for Austria, Belgium, Czech Republic, France, Germany, Greece, Iceland, Ireland, Italy, Netherlands, Portugal, Spain, Switzerland, Turkey and United Kingdom. A text only package costs $30 for 350 texts, while the ‘Europe Combo…
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TORONTO – Everyone, and I mean everyone, agrees that if the Canadian TV industry is ever going to both boost revenues and build greater efficiency in the television advertising business, the companies here must work together.
More specifically, the four large vertically integrated companies must work in harmony for the greater good. It has not yet happened. This was an important focus of the discussions that happened at last week’s very informative Future TV Advertising conference in Toronto.
In theory, it should be easy. There are just four seats at the main table (Bell, Rogers, Telus and Quebecor), so the quartet…
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TORONTO and THUNDER BAY – Movie service Hollywood Suite today announced Tbaytel has launched Hollywood Suite GO (HSGO) to their Digital TV subscribers on iPhone, iPad, and Android devices.
HSGO is available for free to all Tbaytel Digital TV customers who subscribe to Hollywood Suite. Customers can download the Hollywood Suite GO app and take the company’s catalogue of films wherever they want. HSGO includes a customizable watchlist with optional push notifications and social features allowing users to share their watchlists and experiences with friends. The notification options keep users informed about new movies and collections, while the…
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OTTAWA – The CRTC’s seemingly willy-nilly approach to mete out non-compliance justice leaves a lot to be desired, according to a panel of experts at the Communications Law and Policy Conference at the University of Ottawa Friday.
Research from Dr. Genevieve Bonin, assistant professor in the Department of Communications at the University of Ottawa, highlighted the discussion. For one study, she examined nearly 300 commercial radio station licence renewals from 1997 to 2007 in which 101 resulted in renewal terms less than the maximum seven years because of non-compliance issues. In addition, Bonin also spoke with people involved in the…
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OTTAWA – The CRTC has denied an application by Public Interest Advocacy Centre (PIAC) and the Consumers’ Association of Canada (CAC) challenging the early upgrade programs offered by Rogers and Telus.
The Commission said Thursday that the programs, known respectively as Rogers “Next” and Telus “T-Up”, do not violate the Wireless Code, as the two consumer groups alleged in their complaint filed in June 2014. Rather, the CRTC continued, the programs are consistent with the Wireless Code’s contract cancellation and extension rules, and are “examples of innovative plans and services that respond to the needs of consumers who value…
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TORONTO – Telus has added Fantasy Sports Network (FNTSY) to its Optik TV lineup, increasing FNTSY’s total availability in Canada to over 2 million homes.
FNTSY Sports Network, the first-ever channel dedicated to fantasy sports, will be available on free preview through August 31, 2015 on channel 921 in HD.
“With the latest launch of FNTSY Sports Network, Telus Optik TV subscribers in BC and Alberta now have access to cutting-edge fantasy sports content, in-depth analysis and more,” said Leonard Asper, CEO of Anthem Sports & Entertainment Corp., in the news release. “There is a great nationwide demand for innovative content among…
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OTTAWA – The Federal Court of Appeal has rejected a complaint lodged by some of Canada’s biggest wireless service providers over a deadline date in the CRTC’s Wireless Code of Conduct.
In a decision issued Tuesday, Justice Denis Pelletier dismissed a challenge filed by Bell, Rogers, Telus, MTS and SaskTel over the June 3, 2015 final implementation date of the Code, referred to as “the drop-dead date”, whereby all existing wireless contracts fall subject to the Code.
Noting the high number of three-year wireless contracts that would not yet have matured by that date, the telcos claimed that they would be…
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TORONTO – Telus says Canadians should expect more from their telecom providers, and has launched a new platform to show that it’s putting its money where its mouth is.
Rolling out in two phases, the Expect More campaign first acknowledges consumers’ frustrations with the Canadian telecommunications industry, and then seeks to address those frustrations by demonstrating how Telus delivers more.
The campaign’s first TV spot, known as Scream, is airing now. The Vancouver-based telco also pledged to initiate and participate in more real-time conversations with consumers.
Anne-Marie LaBerge, Telus’ VP of brand and marketing communications, said in a blog post…
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