TORONTO – Rogers’ sportsnet.ca is the title sponsor of the premier bicycle race known as the 2010 Queen’s Park Grand Prix.
The event, scheduled for September 19, 2010, aims to attract top professional and amateur teams from Canada and the U.S. The sportsnet.ca Queen’s Park Grand Prix will feature three distinct races on the roads circling Queen’s Park in Toronto: the first race will be a 45 minute Master’s Open Race for amateur men, followed by a 60 km Women’s Elite Race, and the 85 km Men’s Pro Am Race, featuring world class cyclists by invitation only.
"We are proud to be…
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VANCOUVER – The NHL’s Vancouver Canucks will play at the Rogers Arena starting this Fall.
Rogers Communications signed a ten year deal with Canucks Sports & Entertainment Tuesday, becoming the first sponsor in the team’s 40-year history to have both the arena naming and telecommunications sponsorship rights. Financial terms of the agreement were not made public.
"This is an important strategic alliance and we’re thrilled to partner with an outstanding organization like the Canucks," said Rogers’ president and CEO Nadir Mohamed, in a statement. "B.C. is a critical market for Rogers and this announcement further enhances our investment in the province…
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TORONTO – Set to “focus on the growing unlimited talk and text category,” Rogers Communications confirmed the impending launch of a new wireless brand, Chatr.
The new division is “the first in the category to offer unlimited talk and text to customers with the reach and reliability of a proven network,” reads the press release.
The news was officially broken last week by The Boy Genius report, as we noted here, and was followed up by a Scotia Capital report analyzing such a move for the communications giant this week.
"We’ve been watching this niche but growing category closely and it’s…
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TORONTO – Rogers Media has added Prom Queen: The Homecoming to its Shorts in the City programming initiative, which now includes free iPad and iPhone applications.
Premiering July 5th, the newest installment in the Prom Queen series features 22 episodes which will be released over the coming weeks at Citytv.com, Flare.com and Louloumagazine.com. The series will also be featured on the Shorts in City iPad app, though on the iPhone app, the series is exclusively available to Rogers and Fido customers. Prom Queen is produced by Vuguru, Michael Eisner’s new media studio in which Rogers is an investor.
"Prom Queen 3 is filled…
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TORONTO – Rogers Communications is preparing for the launch of another new wireless brand this fall, say several reports.
The story was originally broken by the Boy Genius Report late last week and cbcnews.ca added a story here. Others have since done reports, too.
The new brand is said to be aimed at wireless newcomers such as Wind, Mobilicity, Public Mobile and Videotron and will add an additional option for consumers in the low-cost segment of the market. Ostensibly, it will be even lower-priced than Rogers’ Fido – and will put pressure on Bell’s Virgin brand as well as…
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TORONTO – Canadians audiences can’t get enough of the extensive coverage of the 2010 FIFA World Cup, it seems.
With CBC recording impressive audience figures for its television coverage, Rogers said that Canadians across the country are also turning to their laptops, home computers and mobile devices to catch the games.
Registration for its web-based TV service Rogers On Demand Online (RODO) has risen by more than 60% since the start of the World Cup, and thousands of fans have downloaded the Rogers On Demand Mobile app to catch the action on their smart phones – iPhone customers are apparently leading…
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TORONTO and CALGARY – It’s been a busy week for Canada’s radio industry.
After buying up BOB-FM (CHST-FM) earlier this week, Rogers Broadcasting also acquired Edmonton’s BOUNCE (CHBN-FM) from CTV’s CHUM Radio and Milestone Media Broadcasting.
"Rogers has been active in the Edmonton radio market for four years and we’re keen to expand our local presence," said Rogers radio CEO Paul Ski, in the announcement. "The acquisition of BOUNCE will strengthen Rogers’ position in this important young adult demographic and will allow us the opportunity to offer a more enhanced service to both our listeners and our advertisers."
Hit music station…
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TORONTO – Rogers Communications owes $30 million to approximately 300,000 of its customers who were overcharged during a recent discount program.
The mistake, which Rogers said arose as a result of administrative error and system related issues, varies for each customer depending on their tenure in the ‘Better Choice Bundles’ discount program and the number of services they have, the company said. Rogers introduced the program to offer customers a discount when they purchase two or more eligible communications services with a two-year contract term and a consolidated monthly invoice.
Approximately 200,000 customers, who received greater discounts than they were eligible…
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TORONTO – As widely anticipated, the portable people meters (PPM) have shaken up the radio ratings for some of Canada’s largest radio markets.
According to PPM data for March 1 to May 30, 2010, from BBM, CBC Radio One has been toppled from its long held spot atop the rankings in the markets of Vancouver and Toronto.
Corus’ news talk CKNW led the Vancouver market this Spring with a 14.3% share, followed by two of CTVglobemedia’s stations: CHQM FM with 9.1% and CFBT FM with 6.9%. In Toronto, Rogers-owned CHFI FM was tops with a 13.7% share, followed by CTVglobemedia’s CHUM FM…
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TORONTO – The World Fishing Network will dedicate an entire day of programming and commercial airtime on June 30th to support recreational anglers affected by the Gulf oil spill disaster.
The on-air campaign, which will air on its Canadian and U.S. channels, aims to raise awareness of the catastrophic impact this spill is having on the entire fishing industry, and to raise money for organizations providing aid and support to those most negatively impacted by the disaster.
In addition to in-depth coverage of the impact of the spill on recreational and commercial fishing in Louisiana, Mississippi, Alabama and Florida, the channel…
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