NEW YORK – Brad Schwartz has been named SVP of programming and operations for Fuse, Madison Square Garden’s national music television network.
The former CTV/MTV Canada exec will be based in New York and will oversee and direct all aspects of content development, acquisitions, programming, scheduling, creative and production. Prior to joining Fuse, Schwartz was SVP and GM of Canadian music and youth brands such as MTV, MuchMusic, MuchMore, MTV2, MuchVibe, MuchLOUD, MuchMoreRetro, and PunchMuch. His team also represented the ad sales for Vevo in Canada.
“Fuse’s strategic direction has never been clearer as we look to expand our original programming, build upon our music industry relationships to connect artists and fans and emphasize our collaborations with MSG Entertainment especially through our Fuse Presents concert series,” said David Clark, EVP and GM, in Monday’s announcement. “Brad is a proven innovator in the industry, and we’re excited about the energy, creativity and leadership he brings to the organization.”