TORONTO – CanWest MediaWorks today announced the hiring of Jamie Schouela, Brad Parry and Tim Kist in various marketing roles.
Schouela has been tabbed as director, advertising and promotion strategy for Global Television, Parry as director of marketing for CH Television, and Tim Kist as director of marketing for specialty. Schouela will be based in Toronto, Parry in Calgary, and Kist in Winnipeg.
"We are thrilled to be adding such experienced talent to our national marketing team." said Walter Levitt, senior vice-president of marketing – television and radio, in a release. "Jamie, Brad and Tim are all exceptional marketers with strong strategic backgrounds and, along with our current team, will help take CanWest bran
ds to the next level."
Schouela (left) comes to Global Television most recently from the marketing department of Alliance Atlantis. As the director of marketing for their dramatic networks, he led marketing strategy and campaigns (working under Levitt when Levitt was marketing VP at Alliance Atlantis until this summer when he left for CanWest) for many high profile series including Six Feet Under and Trailer Park Boys. Schouela began his media career in radio promotions in both Montreal and Toronto. In his new role, he will oversee the strategic direction for all on-air, off-air and online marketing campaigns for Global Television nationally. Schouela will report to David Hamilton, vice-president marketing, 
Global Television.
Parry (right) was most recently director of CEM, marketing, advertising and direct marketing for Adculture Group Inc. in Calgary. He comes to CH Television with over a decade of experience in senior roles at leading advertising agencies in Calgary and Toronto – including MacLaren McCann and BBDO – and has led advertising and communications strategies for some of the country’s biggest advertisers. Parry will now be responsible for all marketing initiatives for the CH brand nationally, newly based in Calgary. He will report directly to Walter Levitt. 
Kist (left) is joining CanWest from APTN (Aboriginal Peoples Television Network) where he is director of sales and marketing. Kist also has extensive experience in the cable and telecom industries, having worked at MTS Communications and Videon Cablesystems. Based in Winnipeg, Kist will oversee all marketing activities for all CanWest specialty brands including Prime. He will report directly to Walter Levitt.
