SaskTel streamlines customer experience

REGINA – SaskTel has rolled out a new Customer Relationship Management (CRM) program that it says will provide a better customer experience and reduce the learning curve for new employees. The new system, tailored by Capgemini Canada Inc., enables SaskTel front line service representatives to use one system to take and process customer’s orders, reducing the number of clicks needed to fulfill requests and minimizing the hand-off of customers to another service representative. “In a highly competitive environment improving our customer experience is crucial”, said Ken Keesey, VP of customer services, in the announcement. “The CRM program simplifies our business...