Cable / Telecom News

SaskTel, Red Cross, Roughriders tackle bullying

SaskTel's IAmStronger.png

REGINA – SaskTel is teaming up with the Canadian Red Cross and the CFL’s Saskatchewan Roughriders in an effort to take down bullying through ‘Imagine No Bullying’ school tours in Saskatchewan.

The school presentation will feature players Chris Getzlaf, Scott McHenry and Neal Hughes, as well as former Saskatchewan Roughriders Luc Mullinder and Keith Shologan.

“SaskTel understands that the products and services we sell, when utilized inappropriately, can perpetuate the act of bullying and in particular cyber bullying and through our I am Stronger initiative we are encouraging people to take a stand,” said SaskTel president and CEO Ron Styles, in the news release.  “As a socially responsible organization we are extremely pleased to join forces with the Red Cross and the Riders to make a difference and provide a call to action to stop bullying and cyberbullying in our communities.”

“The Canadian Red Cross is committed to ending bullying, not only in schools, but in online spaces and in other areas where children and youth connect,” said Valerie Pearson, Red Cross manager of Violence, Bullying and Abuse Prevention in Saskatchewan. “This partnership is timely to continue building momentum from the recent Red Cross Day of Pink and it will go a long way to raise awareness of this issue and encourage schools, businesses and communities to speak out against bullying.”

“The Canadian Red Cross has instilled the trust of the Saskatchewan Roughriders to help deliver their violence and abuse prevention (RespectED) program to schools across Saskatchewan,” added Saskatchewan Roughriders president Jim Hopson.  “Our players are trained to deliver bullying prevention education and they are passionate about delivering a strong and empowering message to youth in the hopes that they become involved and engaged in changing bullying behavior throughout their communities.”

www.sasktel.com