Cable / Telecom News

Rogers wins four Mark Awards

DENVER – Rogers Cable was the only Canadian BDU to win a Mark Award at this year’s CTAM Summit. The company picked up four, to be exact.Rogers was named a silver winner in the Acquisition and Upgrade Marketing Campaign category for its ‘Rogers Cable Q4 TV Superiority: HD’ campaign. It was also a silver winner in the competitive marketing category for its ‘Rogers Hi-Speed Internet Superiority’ campaign.In the multicultural marketing category, Rogers was named the gold winner for its campaign entitled ‘The Whole World Plan – New International Long Distance Launch’. Rogers Communications was named the gold winner in the Traditional Direct Response...