Rogers Sports and Media “rapidly redefining what’s possible”, president says

TORONTO – Adapt or die. This is both the main message of the movie Moneyball and an apt description of what is going on at Rogers Sports and Media right now. “We are rapidly redefining what’s possible at the intersection of technology, sports, and media because it’s the companies that deliver world-class immersive and interactive digital experiences that will win the hearts and minds of consumers,” Jordan Banks, president of Rogers Sports and Media wrote in a Linkedin post yesterday. The company is thinking “about ‘media’ differently – not just as a line of business, but as an essential form...