Cable / Telecom News

Rogers puts iPhone on sale


TORONTO – Facing a cacophony of online noise fuelled by customers and potential customers who believe what Rogers Wireless was going to charge for the new Apple iPhone 3G and the data plans built around it, not to mention unsubstantiated rumors that the supply of the device would be limited here in Canada, Rogers put the iPhone on sale two days before its launch.

Certain Rogers retail outlets, as well as the Fido flagship store in Montreal, will open early on Friday in anticipation of huge demand for the Apple smart phone – especially since the starting monthly entry price is half of what was originally planned

Effective July 11, and as a limited time promotional offer for customers who activate by August 31 on a three year contract, a data-only offering of 6GB of data for $30 per month is being made available that can be added to any in-market voice plan.

With 6GB of data, iPhone 3G users can visit 35,952 web pages, or send and receive 157,286 emails, or watch 6,292 minutes of YouTube videos each and every month.

New Canadian iPhone 3G customers will also have the choice to select from Rogers Wireless’ or Fido’s existing voice and smartphone data plans and/or additional features to best suit their needs, or from Rogers Wireless’ value bundled plans specifically for iPhone 3G. Existing Rogers Wireless customers can keep their current voice service plan and select a separate data plan to meet their needs or choose from other plans after checking their individual upgrade eligibility.

Starting July 11, iPhone 3G will be available at participating locations across Canada, including select Rogers Plus, Rogers Video, and Rogers Wireless and Fido retail locations as well as at the following specially selected authorized Rogers Wireless dealers: WirelessWave, TBooth and Wireless etc. iPhone 3G can also be purchased online at www.rogers.com.

Due to anticipated high demand, there is a maximum purchase of two iPhone 3G per customer.