Rogers' Purdy hopes new movies will be the star of growing roster of on demand, out of home content

TORONTO – For as long as there has been cable television, the subscription has been tied not to the people paying the bills, but to the home, the physical place those people lived. That’s changing rapidly. Subscription TV customers are increasingly demanding they be able to take their content with them wherever they want, for viewing whenever they want, either streamed or pulled in on demand. Until very recently this was nearly impossible, but according to David Purdy, Rogers Communications senior vice-president of content, his customers will start seeing a lot more content available for multi-screen on demand viewing in...