TORONTO – While many entrepreneurs understand marketing tools and the impact that they can have when building a successful business, many do not have the in-house expertise, time or budget to launch national campaigns to advertise their brands.
In celebration of Small Business Month, Rogers Communications has partnered with MasterCard and The UPS Store to provide entrepreneurs and small business owners with free access to promotional tools, insight into best practices, and the chance to win $35,000 in free advertising.
Throughout October, small business owners across the country are encouraged to visit www.celebratesmallbusiness.ca to access numerous resources, and to advertise their businesses free of charge. The ads will rotate on-line throughout the month and will also appear across other Rogers’ web sites including Flare.com, 680news.com and Macleans.
Owners may also enter a contest to win $35,000 in advertising across a variety of Rogers’ print and on-line publications including fashion, family, business and trade magazines. The contest closes October 29, 2010.
"The Canadian economy is fuelled by small businesses and Rogers not only recognizes the significant role they play, but is also a proud supporter of the hard work that they do," said Gordon Stein, VP of Rogers business segment, in the announcement. "We have come together with some of Canada’s leading companies to applaud and celebrate the courage, passion and entrepreneurial spirit of the small business owner."
