Radio / Television News

Rogers increases sports offerings with new barker channel


TORONTO - Rogers Communications has launched a sports-themed barker channel called Sportsnews designed to promote its sports services and content. Available free to digital cable customers in Ontario and Atlantic Canada on channel 999 in SD and HD, the channel promises timely information on scores, stats, fantasy information and breaking news for sports fans. One third of the screen will feature a scoreboard, while the rest is made up of the “headline zone” and a Twitter feed from Sportsnet personalities (see screen grab below). “Sportsnews is the first cable service of its kind in Canada”, said Anthony Antonelli, senior director of...