MONTREAL – Rogers is teaming up with Groupe V Média on urban dance competition Danser pour gagner which debuts January 24, at 7:30 PM ET on V.
The companies said Wednesday that Rogers will activate its brand throughout the various platforms that will connect viewers in Quebec to the show.
"We are thrilled to welcome a prestigious partner like Rogers. This new collaboration with our group enables them to establish roots in the community and promote local talent ", said Groupe V Média president and CEO Maxime Rémillard, in the news release. "Their participation makes this great adventure and new viewing appointment for Quebec families possible."
"At Rogers, we believe it's important to keep people connected to what matters most to them, wherever they are, whenever they want it, and to give back to local communities," added Rogers Quebec president Fadel Chbihna. "In addition to contributing to this major production in our market, we are delighted to offer young artists an opportunity to showcase their talent and the chance to inspire others. This is something we feel strongly about at Rogers."
The Julie Snyder-producer series will see urban dance teams compete live to be crowned the best dance troupe in Quebec.
