Register now for CTAM Canada course 'How Cable Goes to Market'

TORONTO - Veteran business journalist Craig Leddy and technology writer Leslie Ellis have been confirmed as the instructors for CTAM Canada’s next day-long course called ‘How Cable Goes to Market’.Scheduled for October 18 at Rogers Cable at 333 Bloor Street East in downtown Toronto, the course is open to and applicable to cable and programming marketing professionals. It will provide participants with a better understanding of:- The latest cable technologies and new products;- Complex technologies and terms in a non-technical language;- Emerging technologies' effect on cable business and marketing;- The opportunities and challenges of deploying new products;- Requirements to meet increasing...