MONTREAL – Attraction Media is getting out of the radio business after unveiling plans to sell off its 15 Quebec stations to EVP and COO Sylvain Chamberland.
According to a La Presse report, Chamberland was tapped by Attraction founder Richard Speer in 2011 to build the company’s radio division, Attraction Radio, by acquiring small-market stations across Quebec. The company says that it currently reaches 1.6 million listeners each month through its network of regional stations that stretch from Sept-Îles to Joliette, via Lac-Mégantic and Matane.
Following CRTC approval of the stations' sale, Chamberland will leave Attraction Media and create a new company, continues the report.
Based in Montreal, the Attraction Media group of companies also includes advertising, film and television production arms.
