Cable / Telecom News

Q3 results show Rogers customers are clamouring for Infinite plans, but at a corporate cost


TORONTO – While Rogers Wireless customers are moving to the company’s new Infinite plans in droves, the costs of such a shift had an impact on the company’s third quarter results, announced Wednesday morning.At the end of the quarter, September 30th, the company said approximately one million of its customers had switched from their old plan to an unlimited data Rogers Infinite plan, more than three times what executives had expected. The company added 60% of those who moved to Infinite migrated up from lower priced plans.While that has meant a marked increase in average data usage by over 50%...