Pushing viewers' buttons: TMN launches multi-platform campaign for streaming service

TORONTO - TMN is rolling out a marketing campaign in Eastern Canada for its new video streaming service, The Movie Network GO (TMN GO). The on-air, radio, online and out-of-home ads are anchored by an original spot created by The Movie Network’s in house creative agency, and will reinforce the message that something big has arrived for subscribers. TMN GO is a new video streaming service that gives subscribers access to The Movie Network, HBO Canada and The Movie Network Encore (TMN Encore) programming whenever, wherever, from their iPhone, iPad, iPod touch, Mac or PC. “We just announced a game-changing...