Public Mobile, "a pleasant surprise", hits 200,000 subscribers

TORONTO – In meetings with financial analysts this week, Public Mobile revealed some promising subscriber numbers, reporting the company is at the 200,000 mark, having added 45,000 net subscribers in the fourth quarter of calendar 2011. With that bit of scale, the company is looking to boost its rock-bottom pricing, the company told the analysts, from $15 to perhaps $19 a month at the bottom end. “Combined with other new entrants' and Koodo's recent price increases, we believe this is a relief from a price intensity perspective. However, the gap in U.S./Canada ARPU and Canadian incumbent-new entrants ARPU will continue...