Cable / Telecom News

Primus starts afresh with new brand


TORONTO – Primus has unveiled a new corporate brand that it says reflects its "positive change and renewal” since the company was bought by U.S. telecom provider Birch Communications in April.Primus said Thursday that it will continue to tailor its services to the Canadian small business market plus offer phone and Internet services to residential customers."We are very excited about the path forward where we will continue to grow our small business and residential market share, increase the breadth of our offerings as part of the Birch Communications family, and benefit from a favourable regulatory environment that gives Canadians greater choice...