Portfolio strikes first deal with China’s iQiYi Kids

TORONTO - Children’s content producer and distributor Portfolio Entertainment has signed its first deal with China’s iQiYi Kids video-on-demand platform for two of its series.The deal will see 86 half hours of animated preschool series Cat In The Hat (pictured) and DOKI air on the service in Mandarin with English subtitles to enable viewers to learn English while watching. The Cat in the Hat Knows A Lot About That! (60 x 30’) and DOKI (26 x 30’) both air throughout Asia. “Mainland China has a very robust digital environment, and millennial parents gravitate to the internet and SVoD’s specifically for high...