Radio / Television News

Pluto TV in Canada launches first Hindi FAST channel


Free ad-supported streaming television (FAST) platform Pluto TV announced Wednesday Viacom18’s DesiPlay TV channel is now streaming in Canada.

The first Hindi general entertainment FAST channel to launch on Pluto TV in Canada, DesiPlay TV features inspiring Indian stories, hand-picked Hindi shows and blockbuster Bollywood movies, says a Pluto TV press release.

Some of the Hindi TV series available to stream on DesiPlay TV include Naa Aana Iss Des LaadoComedy Nights With KapilUttaranMahakaaliRadha Prem Ki Deewani, and Mrs. Pammi Pyarelal. Fan favourite DesiPlay TV shows are also available to watch with English subtitles.

“We are thrilled to announce our partnership with IndiaCast on the brand-new DesiPlay TV channel, offering an array of diverse content to Pluto TV viewers across Canada,” Vanessa Case, vice president of content at Pluto TV in Canada, said in the release. “We are part of a diverse country, and our aim is to curate content that resonates with every viewer.”

“DesiPlay TV, being the first Hindi general entertainment channel to launch on Pluto TV in Canada, marks a significant milestone as we bring the best of Hindi TV shows and Bollywood movies to South Asians for free,” said Govind Shahi, executive vice president and head of international business at IndiaCast Media Distribution, which is jointly owned by Indian media companies Viacom18 and TV18.

“We are committed to entertain our ever-growing ethnic audience in Canada with a diverse array of quality content, ensuring that they experience the richness of Indian culture and storytelling right at their fingertips,” Shahi said.

Image courtesy of DesiPlay TV via Pluto TV.