
OAKVILLE, ON – Pelmorex Media has appointed Simon Jennings to the newly-created position of chief revenue officer, effective June 27, 2016.
Based in the company's Oakville headquarters, Jennings will oversee the development and implementation of revenue growth strategies on a company-wide basis. He joins Pelmorex from LaPresse Group Sales, and has also held roles at Postmedia Network, Torstar Digital, Olive Media and Yahoo.
“(Jennings) has a tremendous track record and extensive leadership experience having held a number of key positions in the Canadian media industry”, said Pelmorex chair, president and CEO Pierre Morrissette, in the announcement. “He joins Pelmorex Media Inc. at an opportune time as the company, an early adapter to change, seizes many opportunities arising from major advertising and marketing trends."
Pelmorex Media is the parent company of The Weather Network and MétéoMédia plus operates Canada's national alerting system Alert Ready.