Over half of Canadian Anglophones opt for traditional TV subscription with a side of OTT: MTM

OTTAWA – Move over Netflix, Canadian Anglophones now regularly consume a number of over-the-top streaming services, says new research from the Media Technology Monitor (MTM). Over the Top Services: Analysis of the Anglophone Market looks at the popularity of several OTT services among Anglophones, the demographics of different subscribers, and how they consume media as a whole.Highlights from the report include:- 65% of Anglophone households subscribe to an OTT service. In 2011, shortly following the launch of Netflix in Canada, only 12% of Anglophone households subscribed to OTT services;- Among several OTT services measured by the MTM, including CraveTV, Amazon...