Cable / Telecom News

Over 55 group want phones for talk, not gaming or texting


ONE SUPPOSES THIS BIT OF information isn’t exactly a shock but research shows people over the age of 55 find their smartphones too complex. An In-Stat survey claims its research proves that older users want numerical keypads and that they’re not interested in QWERTY keyboards or gaming on their phones.

“In many respects, differences in feature desirability among different demographics are not surprising. For example, users 55 and older are largely not at all interested in phones with a gaming-oriented form factor,” said Greg Potter, research analyst. “On the other hand, those who are 55 and older prefer, by a significant margin, the use of a numbered keypad over a QWERTY keyboard, which was unexpected.”

Other findings include:
• Users 55 and over are not interested in expanding how they use their cellphones.
• Persons 55 and over are less likely to have memory card slots, Bluetooth,
Wi-Fi, and email on their phones, suggesting they use less advanced cellphones.
• Cellphone users 55 and over are less likely to be using Wi-Fi hotspots for increased reception.

www.in-stat.com