Cable / Telecom News

Ookla acquires mobile analytics firm RootMetrics

SEATTLE and BELLEVUE, Wash. — Seattle-based mobile and broadband network testing company Ookla announced today it has acquired Bellevue, Wash.-based mobile analytics company RootMetrics. The merger of the two companies “will combine the industry-standard first-party crowdsourced data from (Ookla’s) Speedtest with the RootMetrics scientifically controlled drive and walk testing data collection for the benefit of the mobile operators who build the networks and the consumers who rely on them,” reads an Ookla press release announcing the acquisition. “Ookla plus RootMetrics fully enables the network assessment trifecta of crowd measurement, controlled testing and consumer perception — with a sustainable business model...