Online video options continue to squeeze Canadian TV market; 20% say they downgraded last year: study

DALLAS, TX – Approximately one-fifth or 20% of Canadian television service subscribers downgraded their service over the last 12 months, with many opting for an Internet video option instead, according to a new research report from Parks Associates.The report, Video in Canadian Households, analysed the market for subscription home video services via an online survey of 1,500 Canadian broadband households in the last quarter of 2013. Among Canada’s nine largest TV service providers, nearly one-third (29%) of Telus Optik TV subscribers said that they had downgraded to a less expensive TV package with fewer channels or features in the last year. That was...