Radio & Television

Not Greedy: John Cassaday’s top three reasons Canadian radio is better than American radio

MONTREAL – The question Corus Entertainment CEO John Cassaday fields most frequently when it comes to his company’s radio business is: Why has radio in Canada remained strong and stable while Stateside, the business is suffering – and when, exactly, will Canadian radio suffer the same fate. American radio “Has been in secular decline for quite some time,” he noted, speaking to attendees at the 12th annual CIBC Institutional Investor Conference. He’s asked: “Isn’t it just a matter of time before radio in Canada suffers the same secular declines as we’ve seen in the United States? “I remind people there...