No sports? No problem for Shaw Media (but it might take an Olympic look)

TORONTO – At his company’s Wednesday morning executive briefing to kick off its upfront presentations, Shaw Media president Paul Robertson told TV writers that the company’s near total lack of sports content doesn’t concern him a bit. When compared to Rogers Media (owners of the Sportsnet brands, The Toronto Blue Jays, NFL games on Citytv and some others) and Bell Media (TSN brands, RDS, NFL games on CTV and soon, co-ownership of Maple Leafs Sports and Entertainment with Rogers), Shaw has almost no sports – save some professional golf on Global on the weekends. No biggie, though, said Robertson. “You...