NHL draft lottery draws millions

TORONTO – Millions of viewers worldwide tuned in to see the Pittsburgh Penguins draw the first pick – and first dibs on Canadian hockey phenom Sidney Crosby – during TSN’s exclusive coverage of the 2005 NHL Entry Draft Order of Selection. The five-hour SportsCentre news special, which aired last Friday (July 22) from 2 p.m. to 7 p.m. ET, attracted a national average minute audience of 239,000 viewers, and a national audience reach of 1,176,000 viewers. Audience levels peaked at 378,000 viewers from 4 p.m. to 4:30 p.m. ET, as NHL Commissioner Gary Bettman revealed the 2005 NHL Entry Draft...