Cable / Telecom News

NFB and CBC team up to produce Hyperlocal, an interactive story series


MONTREAL – The National Film Board and CBC have collaborated on a new online project launching today that aims to take storytelling in a more interactive direction.

The NFB has produced six interactive stories for Hyperlocal, a new online collection of personal observations about change in Canadian neighbourhoods, commissioned by CBC Canada Writes.

The project examines the concept of “hyperlocal” content, which is basically defined as online content that pertains to a defined small geographic community, whether that’s a town, a village or a postal code. The NFB, in its announcement, describes it as permeating “everything from the way we source our food to the way we consume media. As the Internet elevates the personal to the public, it brings micro stories out to macro audiences. In this climate, ‘the little things’ are getting noticed like never before, and we are discovering that these are the things that bind us together,”

Hyperlocal adapts the work of prominent Canadian writers Joseph Boyden, Will Ferguson, Lisa Moore, Heather O’Neill and Miriam Toews, as well as a user-generated story to be chosen via the Canada Writes Hyperlocal Storytelling Challenge, which runs today through May 3 at cbc.ca/hyperlocal.

The NFB’s Webby Award-winning Digital Studio produced the interactive works featured in the Hyperlocal project.