TORONTO – There’s less than a week remaining before nextMEDIA Toronto kicks off its two day event at The Carlu in Toronto.
NextMEDIA is a C-level conference and marketplace for executive-level media professionals and technologists working in the digital space. The event, scheduled for December 5 – 6, will connect leading players in the publishing, broadcasting and advertising industries with the technology, expertise and information they need to take their digital business to the next level.
The conference program includes keynotes from renowned author Margaret Atwood; Kevin Roberts, worldwide CEO for Saatchi & Saatchi; Robert Friedman, president of media and entertainment, @Radical.media; Eddy Moretti, executive creative director at Vice Inc.; and David Safer, director of digital marketing partnerships at UFC.
The event also promises instructional sessions on:
– Analytics and the most effective tools in measuring your audience's digital behaviour;
– Data and statics from Comscore and KPMG on the state of the Canadian digital media and the release of a new worldwide study on convergence, viewing habits, on-line and mobile advertising, shopping and purchasing habits;
– Social media tools and ways to measure ROI;
– Briefings from top broadcasters, publishers and agencies on the impact of the digital media on their business, and importantly, the partnerships they are looking for in 2012;
– A one-on-one with Facebook on how they intend to provide new opportunities to media owners, advertisers and users alike; and
– Mobile applications and insights on creating and monetizing them.
For more information including registration details, visit www.nextmediaevents.com/toronto
