New Research: Most Canadians don't want to pay for online content

TORONTO – Media companies looking to monetize their content with online subscription models would be advised to look for additional sources of revenue.According to results from the Q3 edition of Digital Life Canada, Solution Research Group’s quarterly trend survey.The research benchmarked consumers’ willingness to pay for various types of content online. Only 14% said they would pay for newspapers online; TV shows did better at 22%, and books seemed worthy of payment to 29%. At the top of the list was movies which had the most potential, with 37% indicating a willingness to pay.Those currently paying for online or mobile...