GATINEAU – The CRTC has approved two more category 2 digital TV channels: The Consumer Channel and the German Channel.
According to the commission’s decision, the English-language Consumer Channel “would be devoted exclusively to all aspects of consumer products and services. Programming would provide in-depth information and knowledge on everyday consumer goods and services.” Among the categories of programming are news and infomercials. No more than 10% of its programming can be from the game show or general entertainment and human interest categories.
The German Channel must air no less than 90% of all programming in German. It can air up to 12 minutes of commercials per hour, a maximum of six of which can be local or regional advertising.
Both licences, granted to Bhupinder Bola, on behalf of a corporation to be incorporated, would expire in August 2013.