New campaign confirms Canadians *heart* local cable

By Lesley Hunter

QUISPAMSIS, NB – From a technician who skipped his own dinner party on the Friday night of a long weekend to help a new digital customer, to a cable company that sourced a used TV for an elderly customer who couldn’t afford to repair her old one, Canada’s smaller television and communications providers often have a unique way of serving – and giving back, to their customers and communities.The Canadian Cable Systems Alliance (CCSA), which represents more than 100 local providers across Canada, is promoting customer service stories like those to help demonstrate the unique connection that these providers have...