Cable / Telecom News

NBA and Bell sign

TORONTO and NEW YORK - Bell Canada and the National Basketball Association announced today they will deliver daily NBA video highlights and other personalized content via the Sympatico/MSN web portal and Bell Mobility mobile phones. This marks the first time Bell customers in Canada will have the ability to view such content using broadband and mobile phones. The non-exclusive relationship also represents the first such digital content agreement that the NBA has entered into with a Canadian company, says the press release. NBA fans can access the Sympatico/MSN portal at www.sports.sympatico.msn.ca for select daily video highlights of NBA games during...