NAB Show tunes in to Mobile TV

WASHINGTON, DC - The mobile TV platform will take centre stage at next month’s NAB Show in Las Vegas.A panel discussion known as ‘Mobile TV: A Path to the Future’ will examine scenarios and potential business models for future mobile TV use and address consumer demand for the service. Discussion topics include best practices for breaking into the mobile video market, understanding consumer viewing habits, and the debate over ad-supported or subscription-based on-line programming.“The competitive environment is critical in this conversation”, said panel moderator Gary Arlen, president of Arlen Communications. "We'll look at mobile broadcast TV in the context of other Web-based...