Radio / Television News

MuchMusic stages Veteran Week campaign

TORONTO – MuchMusic is partnering with Veteran’s Affairs on a campaign to connect with Canadian youth.The goal of the campaign is promote that today’s Canadian veterans aren’t just the older generations – in fact, in many cases, they may be much closer to their own age. In addition to on-air and on-line components, the campaign has also created a Veteran’s Week microsite that features an interactive quiz, music downloads, and music playlists from young Veterans.  It concludes with a Remembrance Day VideoFlow special on November 11 at 11:00 a.m.