OTT

MediaCentral adding video content to online publications

TORONTO — Publisher of Now Magazine, Media Central Corporation, is upgrading its digital media properties with online video capabilities to capitalize on evolving media consumption habits, the company announced Wednesday. The company says its editorial video productions will support and carry the respective independent voices of its publications to millions of new digital Canadian viewers. MediaCentral’s recent acquisition, Toronto’s Now Magazine, will be the first of the company’s publications to incorporate video journalism designed for maximum audience reach. “We are extremely focused on ushering our properties into profitable, cutting-edge digital platforms. We are thrilled to share that Now Magazine will...