MONTREAL – Videotron’s community channel MAtv is launching a new fall schedule that boasts a dozen new series made by and for local residents that reflect Montréal's social and cultural diversity.
Three new English shows proposed by Montrealers are joining CityLife on MAtv's schedule: ART Impact, featuring inspirational figures from the art world (Tuesday, 8 p.m.); 514 Undiscovered, which introduces viewers to some of the city's vibrant but lesser-known communities (Tuesday, 7 p.m.); and In My Curious City, the English counterpart of Ma curieuse Cité, where participants in MAtv's volunteer program look at Montréal places, organizations and events (Tuesday, 7:30 p.m.).
French-language programming includes Mise À Jour, Archéo-Ville, Des chemins, des histoires, Iconique Château Frontenac, and Nous sommes la ville, among other titles.
“With more than 50% of its programming derived from citizen projects, MAtv is distinguished by its unique local character and its close connection to viewers," said MAtv senior director Steve Desgagné, in the news release. "What makes our channel different from network television is citizen involvement. The members of the public who come up with the ideas and those who work as volunteers are the people who make MAtv what it is. I am very proud of our new shows. They are a window on all of Québec and demonstrate the vital role of community television in today's media landscape."
MAtv added that it will soon launch a new website where visitors will be able to access distinctive content and watch episodes online, free and without ads.
Distributed to 1.6 million households served by Videotron across Quebec, MAtv is available on channel 9 and in HD on channel 609. It is also available on illico TV (channel 900), online at matv.ca and illico.tv, on iPad and Android tablets through the illico.tv app and on illico mobile.
